LET’S PUT MORE CONFIDENCE BEHIND THE VALUE YOU BRING TO THE MAT.

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How To Raise Your Prices Without Fear

(As a Yoga Teacher)

If your stomach tightens when you even think about raising your prices, you’re not alone.

Most yoga teachers were never taught how to value their time, energy, or expertise. We’re taught to give, to serve, to hold space often at the expense of our own wellbeing.

This free guide offers a grounded, compassionate approach to pricing that honours both your values and your livelihood.

No guilt.
No pressure.
No “hustle harder” messaging.

Just a calm, ethical way to charge fairly and teach from a place of abundance..

A woman with blonde hair, wearing a gray button-up sweater and gray pants, is sitting on a stool against a plain light gray background. She is looking at her phone with a slight smile, wearing black high heels, and has one leg crossed over the other, revealing tattoos on her ankle.

IS THIS YOU?

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You know you’re undercharging, but raising prices feels uncomfortable

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You worry students will leave if you charge more

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You compare your prices to other teachers and doubt your worth

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You want to be accessible, but you also need sustainability

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You feel awkward or anxious talking about money

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You love teaching, but feel stretched, tired, or under-resourced

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You want your work to support your life, not drain it

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If you nodded to even one?
This was created for you.

Charging fairly is not selfish.
It is part of teaching ethically.

Digital devices and printed materials related to yoga and coaching, including a tablet with a book cover titled 'How to Raise Your Prices Without Fear (as a yoga teacher),' a booklet titled 'Mindful Guide to Valuing Your Time, Energy & Teaching,' and a smartphone with a photo of two women sitting on chairs, one in a teal tank top and beige pants and the other in a white long-sleeve top and white pants.

Here's what's inside this free guide?

Why pricing is an energy exchange, not just a number


How to stop anchoring your worth to comparison


A gentle 10–20% approach to raising prices sustainably


How to communicate price changes with calm clarity


Ways to balance accessibility with long-term sustainability


Why practising receiving is essential for avoiding burnout


How aligned pricing deepens your teaching, not cheapens it


This is not about charging “as much as possible”.
It’s about charging fairly, with integrity and confidence.

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HEY THERE!
WE'RE RACHEL & KELLY.

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We’re senior yoga teachers, studio owners, and the founders of Yoga Course Teacher Training.

Between us, we’ve spent decades teaching yoga, running businesses, and navigating the very real tension between service and sustainability. We know how deeply personal money can feel, especially in a profession rooted in care, compassion, and connection.

We created this guide because we’ve seen too many brilliant teachers burn out, not because they lack skill or passion, but because they’re underpaid, overgiving, and afraid to ask for more.

When teachers are resourced, rested, and supported, their teaching deepens.
For everyone.

You are allowed to thrive.
And this guide is a gentle place to start.

YOU CAN CARE DEEPLY AND CHARGE FAIRLY.

This guide is a mindful, compassionate step towards a healthier relationship with money, energy, and teaching.

Free. Instant access.
Created by teachers who understand the emotional side of pricing.

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